Network of Executive Women Executive Forum 2021
problem:
Network of Executive Women is in need of an event identity for their 2021 Executive Forum, as well as a website for their virtual event. Midway through the process, the client decides that the event identity must remain monochromatic using NEW purple.
solution:
Using the theme “Bold: Action. Traction. Change.,” a bold logo and supporting event brand is created which has curves and movement to illustrate the idea of “action.” Using the Pathable event platform, a website is designed with proper hierarchy of information, resulting in an engaging and heavily branded virtual event with a clear message and takeaway.